Ongoing Efforts to Better Service Clients
Many insurance agencies are making efforts to enhance the services they provide clients on a yearly basis. In a competitive market like insurance, client retention is important. A study conducted by Forrester in November 2010 indicated that improving customer service strengthens customer loyalty in their willingness to consider another purchase, their likelihood to move business to a competitor, and likelihood to make a recommendation to a friend or colleague.
This study was featured in the Independent Agent’s December 2011 issue in an article that discusses the importance of tailoring your approach to customer service. In fact, PaperWise customer Johnson Insurance of Racine, WI was featured in the piece. It’s always exciting to see how our customer partners are experiencing success and their efforts to make their business the best it can be.
See how Johnson Insurance and other agencies across the country are taking their service to the next level in the full Independent Agent article … Help Me Help You.
